Wednesday, July 28, 2010

Nikki chooses SRAM!

One of the original Team TOMS Shoes members and all around badass, Nikki Jaimes was featured during this year's Tour de France as part of a SRAM Commercial Ad Campaign featuring professional riders from different disciplines. Pretty awesome!

"I Chose SRAM": Jaimes & Rubiera from Jim Fryer/BrakeThrough Media on Vimeo.


  1. Very cool! Although too bad she wasn't in TOMS kit.

  2. Sadly, I had not received my TOMS kit at the time of this commercial shoot :(. its also unfortunate that I wasn't able to sport my new TOMS wedges (which for all you ladies out there, are AMAZING..go get some)

  3. She is doesn't matter if she wasn't at the TOMS kit...the best thing is she is and she's doing just great...